Saturday, January 28, 2012
   
Latest News
Komli acquires Aktiv Digital......
Welcome to Aktiv Digital
Aktiv Digital was established in 2007 with the opening of its Singapore headquarters.

Within three years it has established itself as the most accessible touch-point for the purchasing of online media for branding, lead generation and acquisition based objectives.

Aktiv has met the demands of the Asia Pacific market with a multi-channel solution that includes representation of high profile sites, channels for targeting by audience type, performance buys based on acquisitions targets, email and mobile offerings.

With the largest pan-regional network in Asia through it’s Singapore, Hong Kong, Philippines, Malaysia and China offices, Aktiv counts many of the region’s leading advertisers as clients.

With a consolidated technology solution and peerless customer service, Aktiv Digital provides market leading online solutions for publishers, advertising agencies and advertisers alike.






Digital happenings this week from Media Contacts, G2, Lowe and more
1/27/2012 12:59:00 AM Campaign Asia - Digital - News
A roundup of the latest digital people moves, account wins, pitches and developments across the Asia-Pacific region.
Motricity exits Asia after Axiata loss
1/27/2012 12:09:00 AM Campaign Asia - Digital - News
KUALA LUMPUR – Mobile marketing services company Motricity is withdrawing from Asia after losing key client Axiata earlier this month.
WFA claims EU data-protection proposals threaten digital innovation
1/26/2012 10:52:00 PM Campaign Asia - Digital - News
Mincing no words, the WFA (World Federation of Advertisers) has issued a statement opposing proposed European Union rules about digital privacy that would “threaten the fundamentals of the internet ecosystem” and “undercut the advertising-funded business model that drives the digital economy as we know it”.
Japanese mobile ad network Mediba expands to Korea
1/26/2012 10:32:00 PM Campaign Asia - Digital - News
SEOUL - Mobile ad network provider Mediba has expanded its operation to South Korea, opening an office in Seoul this week.
Net-a-Porter appoints MPG and Media Contacts in Asia and EMEA
1/20/2012 10:27:00 PM Campaign Asia - Digital - News
ASIA-PACIFIC – Net-a-Porter, a leading online luxury goods retailer, has appointed Havas Media’s MPG and Media Contacts as media agencies of record for the Asia-Pacific and Europe, Middle East and Africa (EMEA) regions.
The ad-man’s view of CES 2012
1/20/2012 3:12:00 AM Campaign Asia - Digital - News
Once only of interest to geeks, the 2012 Consumer Electronics Show (CES) saw so many advertising industry professionals that some have likened it to Cannes. “There’s just more and more advertisers there," said Greg Armshaw, McCann Worldgroup’s chief technology catalyst for Asia-Pacific. "Last year, Coca-Cola relocated its annual conference from Atlanta to Vegas so they could also attend CES.”
Samsung gains popularity, e-commerce tops web searches : Experian Hitwise
1/20/2012 2:45:00 AM Campaign Asia - Digital - News
HONG KONG - Facebook advertising and search marketing are the best tools for digital marketers, according to online intelligence firm Experian Hitwise's inaugural report analysing web search patterns in 2011.
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